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Bauducco Natural Fermentation Bread

Bauducco reinforced its expertise in Natural Fermentation with a major campaign for its Bread line. Set to the powerful Italian opera "Nessun Dorma," the production explored the irresistible appeal of the ingredients and the warm bread coming out of the oven, ready to be enjoyed. As part of the Influencer strategy, we invited actress and presenter Tatá Werneck to recreate one of her most iconic memes: "is it pães or pões?".

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